We had multiple companies interested in us. Ultimately, we selected Brighton Park, certainly because the terms and the investment were good for us, but I got something more important – similar philosophies.
Joe Wang, CEO & President

Company highlights


South Jordan, UT

Investment Date




Investment Themes

Partner Relationship Management

Indirect Sales Enablement

Company details

About the Company

Impartner is the global pure-play leader in SaaS-based channel management and Partner Relationship Management (PRM). The platform allows companies to manage their entire channel program, providing significant ROI to both companies and their partners by delivering a turnkey solution that enhances revenue, decreases costs, and provides the visibility and analytics that companies need to maximize their channel investment.

About the Partnership

Brighton Park Capital came on as Impartner’s latest investor, with a fresh set of eyes and a strong desire to grow the business. To date, we’ve assisted them with product development initiatives, operational insights, and strategic expertise.


customer base growth in 5 years

Forrester PRM

category leader

The partner relationship management market is still very much in its early adoption phase, but the ROI that we heard from Impartner’s customers was enormous. We are excited about the opportunity to help develop a market with the leading solution, prioritize product development initiatives, and build brand awareness, working with an exceptional and experienced team.

Jeff Machlin

Partner, Brighton Park Capital

Impartner in the News